iPhone 18 Pro. 6.3-inch ProMotion display,1 48MP Fusion Main camera with variable aperture, big leap in battery
life, and A20 Pro chip.
Key feature bullets:-
• FOUR GORGEOUS COLORS. ONE DURABLE DESIGN—Built to last with an aluminum unibody design
featuring color-matched back glass for a more uniform look.
• IMMERSIVE PRO DISPLAY—A 6.3‑inch Super Retina XDR display.1 Brighter. Better antireflection. ProMotion
up to 120Hz.
• DURABLE CERAMIC SHIELD. FRONT AND BACK—Built to last with Ceramic Shield back—and Ceramic
Shield 2 front, with 3x better scratch resistance than iPhone 16 Pro.2
• ULTIMATE PRO CAMERA SYSTEM—48MP Fusion Main camera with variable aperture for improved low-light
photos and video and impressive depth of field. Custom Pro controls. And 8x optical-quality zoom.
• 18MP CENTER STAGE FRONT CAMERA—Flexible ways to frame your shot. Fit more people in the picture.
Front and rear Dual Capture video. And more.iPhone Marketing Copy and Legal Disclaimers, September 2026 3
• A20 PRO CHIP. TOTAL AI POWERHOUSE—With next-generation vapor chamber and Dual 16-core Neural
Engine. Up to 40% better GPU performance than iPhone 17 Pro.2 Purpose-built for AI.
• BIG LEAP IN BATTERY LIFE—Up to 3 more hours video playback than iPhone 17 Pro.2 Up to 24 hours of use
per charge.3 Faster wired charging, up to 50% in around 15 minutes with compatible adapter.4
• APPLE INTELLIGENCE—Personal, private, powerful. Write, express yourself, and get things done
effortlessly.5
• VITAL SAFETY FEATURES—With Crash Detection, iPhone can detect a severe car crash and call for help if
you can’t.6
• STAY CONNECTED FROM ALMOST ANYWHERE—Stay connected at faster speeds with secure connections
to Wi-Fi 7,7 5G networks,8 and Bluetooth 6.
• ESIM. FLEXIBLE. SECURE. SEAMLESS—A built-in eSIM provides secure connectivity without the need for a
physical SIM card—perfect for traveling internationally.9
• PRIVACY—Use Face ID to securely unlock, sign in, and pay.
Legal
1The display has rounded corners that follow a beautiful curved design, and these corners are within a standard
rectangle. When measured as a standard rectangular shape, the screen is 6.27 inches (iPhone 18 Pro) or 6.86
inches (iPhone 18 Pro Max) diagonally. Actual viewable area is less.
2Compared with previous-generation iPhone.
3All battery claims depend on the cellular network, location, signal strength, feature configuration, usage, and
many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be
replaced. Battery life and charge cycles vary by use and settings. Battery tests are conducted using specific
iPhone units. See apple.com/batteries and apple.com/iphone/compare for more information.
4Testing conducted by Apple in July 2026 using preproduction iPhone 18 Pro and iPhone 18 Pro Max units and
software, and either USB‑C Charge Cable or Apple MagSafe Chargers (1‑meter Model A3502 and 2‑meter Model
A3503), both with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Wired fast charge
supported with 60W-capable USB-C cable and USB PD 3.1 (or better) power adapters with Adjustable Voltage
Supply (AVS). Fast‑charge testing conducted with drained iPhone units. Times measured from the appearance of
the Apple logo as the unit started up. Charge time varies with adapter, settings, usage, and environmental factors;
actual results will vary.
5Apple Intelligence is available with Siri and device language set to Chinese (Simplified), Chinese (Traditional),
Danish, Dutch, English, French, German, Italian, Japanese, Korean, Norwegian, Portuguese, Spanish, Swedish,
Turkish, or Vietnamese. Some features may not be available in all regions or languages. Some devices may not
be available in all regions. Certain Apple Intelligence features that rely on server-side models are subject to daily
usage limits, including but not limited Intelligent Photo Editing Tools, Image Playground, and AFM 3 Cloud models
in Shortcuts. Daily limits may vary by feature, request complexity, system demand, system policies, and other
factors. Expanded access to such features will be available for a fee in the future. Use of these features is subject
to the Apple Intelligence Terms and Conditions. Learn more at apple.com/apple-intelligence.
6iPhone 14 and later can detect a severe car crash and call for help. Requires a cellular connection, satellite
connectivity, or Wi-Fi calling.
7Wi‑Fi 7 available in countries and regions where supported.
8Data plan required. 5G is available in select markets and through select carriers. For details on 5G support,
contact your carrier and see apple.com/iphone/cellular.
9iPhone 18 Pro, iPhone 18 Pro Max, iPhone 17 Pro, iPhone 17 Pro Max, iPhone 17e, iPhone 17, and iPhone
Air models are activated with an eSIM and do not support a physical SIM. Use of an eSIM requires a carrier that
supports eSIM and a wireless service plan (which may include restrictions on switching service providers and
roaming, even after contract expiration). See your carrier for details. To learn more, visit apple.com/esim.
